McGraw Hill

9780077107086
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By David Jobber
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Rs.3,85000
David Jobber is Professor of Marketing at the University of Bradford, School of Management. His research interests include the use of mail surveys in marketing research, selling and sales management. In 2008 he received the Academy of Marketings Life Achievement award for distinguished and extraordinary services to marketing.
AuthorDavid Jobber BindingPaperback
SECURITY ANALYSIS
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By Benjamin Graham,David L. Dodd
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Rs.1,24500 Rs.99600
Benjamin Graham was an American professional investor. Popularly known as the Father of Value Investing, his investment approach attracted a lot of followers. He had a job on Wall Street and started the Graham-Newman Partnership. Apart from this book, Graham has also authored the Intelligent Investor and Storage and Stability.David LeFevre Dodd was a famous American author. In addition to that, he was also an economist, financial analyst and professional investor. He has worked as a Research Assistant at National Bank of Commerce in New York. Apart from co-authoring this book, Dodd also wrote Stock Watering.
AuthorBenjamin Graham,David L. Dodd BindingHardcover