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9781615933013
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By  Weiko Lin 
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Rs.2,35000 Rs.1,48500
A writer/producer, Weiko has written projects for the Mark Gordon Company, Ivanhoe Pictures, Walt Disney Parks and Resorts, Don Mischer Productions, the Unison Company (Taiwan), and Wanda Pictures (China). Fluent in Mandarin, he produced and wrote the original story for the Chinese-language romance film 100 Days, which released theatrically in Taiwan and premiered in Mainland China as an official selection of the 2014 Golden Rooster and Hundred Flowers Film Festival. For the screen, Weiko adapted River Town, the New York Times Notable Book and bestselling memoir by Peter Hessler for Fugitive Films and acclaimed director Lu Chuan (City of Life and Death, Disney Nature's Born in China). In television, he has written a pilot for Super Deluxe (former digital studio of Turner/WarnerMedia). Recipient of a Samuel Goldwyn Writing Award, Weiko earned his MFA in Screenwriting from UCLA. He was also recognized as a finalist for the Academy of Motion Pictures Arts and Sciences Nicholl Fellowship in Screenwriting. A Fulbright Senior Specialist, Weiko has taught at institutions including UCLA, Northwestern University, and Taipei National University of the Arts. He is a tenured Associate Professor at Emerson College. A member of Writers Guild of America West and Dramatist Guild of America, he is represented by Anonymous Content and United Talent Agency.
Author Weiko Lin  BindingPaperback
9781592408108
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By Linda Venis
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Rs.1,43600 Rs.1,28000
Millions of people dream of writing a screenplay but don't know how to begin, or are already working on a script but are stuck and need some targeted advice. Or maybe they have a great script, but no clue about how to navigate the choppy waters of show business. Enter Cut To The Chase, written by professional writers who teach in UCLA Extension Writers' Programme, whose alumni's many credits include Pirates of the Caribbean: Curse of the Black Pearl; Twilight; and the Academy Award nominated Letters from Iwo Juima. From learning how to identify story ideas that make a good movie to opening career doors and keeping them open, this authoritative, comprehensive, and entertaining book, edited by Writers' Program Director Linda Venis, will be the film-writing bible for decades to come. "A well-organized soup-to-nuts manual for aspiring Nora Ephrons and Charlie Kaufmans, from the faculty of a notable screenwriting program. . . . A readable writer's how-to that goes down smoothly
AuthorLinda Venis BindingPaperback
9789810905279
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By Dr. Foo Loon Sung
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Rs.4,00000 Rs.2,85000
When it comes to trading price actions, finding opportunities in the market by looking for candlestick patterns is one of the best ways to go about it. Candlesticks represent price and they show all data points at one glance. Candlestick trading strategies involve determining the timing of market entry based on high probability patterns and managing the trade according to some predetermined rules that conform to your money management policy. Since Japanese rice traders developed the Candlestick by incorporating open, high, low and closing prices, traders have identified a number of patterns that offer high probability trading opportunities. Candlestick patterns come in different sizes and shapes. There are single period candlestick patterns like the pin bars, but also, you can find patterns that involve more than two bars, like the Three White Soldiers. However, not all patterns offer the best win rate in Forex. We have identified eight major candlestick patterns that actually work in Forex. Let’s take a look at how you can benefit from identifying these patterns and develop trading strategies around them. Pin bars are the most effective ways to trade candlesticks as these formations tend to create high probability price action trading setups. A pin bar forms when the price goes up or down during a single time period, but the closing price remains within the previous bar.
AuthorDr. Foo Loon Sung BindingTextbook Binding
101 CHAMPAGNE COCKTAILS
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By Kim Haasarud
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Rs.1,40177 Rs.1,12059
Kim Haasarud is the founder of Liquid Architecture (www.liquid–architecture.com), a beverage consulting firm that creates specialty cocktails for clients such as the Four Seasons Maui, Omni Hotels, and TGI Fridays. She conceives her signature cocktails much as an Alice Waters or a Wolfgang Puck would create a specialty dish, taking inspiration from market–fresh, high–quality ingredients. Kim′s liquid cuisine has stirred up a huge following, and her cocktails have appeared in publications ranging from the Wall Street Journal to the Wine Enthusiast to Cosmopolitan. Kim is also the author of 101 Martinis, 101 Margaritas, and 101 Sangrias and Pitcher Drinks. Alexandra Grablewski is a well–known food and beverage photographer whose work has appeared in Gourmet, Martha Stewart Living, Real Simple, Better Homes and Gardens, and Wine Spectator as well as in many cookbooks.
AuthorKim Haasarud BindingHardcover
CINEMATIC STORYTELLING
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By Jennifer Van Sijll
Out of stock
Rs.2,12100 Rs.1,39500
What the industry's most succcessful writers and directors have in common is that they have mastered the cinematic conventions specific to the medium.
AuthorJennifer Van Sijll BindingPaperback
CREATE YOUR OWN TV
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By Ross Brown
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Rs.2,12100 Rs.1,35000
Ross Brown has written for and produced some of the most successful TV series of all time, including The Cosby Show, Who’s the Boss?, and Step By Step. He has created primetime series for ABC, CBS, and the WB. Brown teaches at Dodge College of Film and Media Arts at Chapman University, one of the nation’s top film schools, where he created the groundbreaking “Byte-Sized Television” courses.
AuthorRoss Brown BindingPaperback
CREDIT RISK ANALYTICS
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By Bart Baesens,Daniel Roesch,Harald Scheule
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Rs.7,02950 Rs.4,88344
Credit risk analytics is undoubtedly one of the most crucial players in the field of financial risk management. With the recent financial downturn and the regulatory changes introduced by the Basel accords, credit risk analytics has been attracting greater attention from the banking and finance industries worldwide. Now, risk professionals have an inclusive, targeted training guide to producing quality, standardized, and scalable in-house models for credit risk management.  Credit Risk Analytics  begins with a complete primer on SAS, including how to explicitly program and code the various data steps and models, extract information from data without having to rely on programming, compute basic statistics, and pre-process data. Whether you're building a model from scratch or validating an existing one, this single resource gives you all the insight and practical advice you need on such critical issues as regulatory requirements and stress-testing of credit risk models, including marginal loss given default (LGD) and exposure at default (EAD) models.
AuthorBart Baesens,Daniel Roesch,Harald Scheule BindingHardcover
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By Bob Etherington
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Rs.1,10100 Rs.83100
Cold calling - making contact with strangers - is the biggest fear confronting businesspeople, especially those who work in sales and marketing. "Put me in front of a customer and I can persuade them to buy anything ... just don't ask me to cold call!!" Yet cold calling is unavoidable and something which has to be done (and not just in sales and marketing) if you are to sell and make people aware of your business. This book, based on a very successful course given to thousands of people, shows the art and science of making first contact with complete strangers. The secret is in the preparation and approach, rather than having the gift of the gab, that will enable even yellow-bellied chickens to make that call with confidence. 10 reasons you must buy this book and start winning new customers tomorrow! 1. It is written by somebody who does it successfully every week. 2. Cold calling is fun, and much, much easier than you think. 3. Cold calling is 10 times more effective and less costly than "networking parties," website promotion or advertising. 4. 95% of your competitors are too scared to do it. That means there's a lot of business out there waiting for you. 5. The only people who tell you that cold calling doesn't work are those too scared to do it themselves. 6. You actually overcome your fear by becoming an even bigger "chicken." 7. "No's" are not bad things. Go for more "no's." Two is not enough - success usually comes on the sixth attempt. 8. Seven simple questions will usually get you to a "yes." 9. The 5% of sellers who do it properly are taking 85% of the new business in your market. By using the material in this book you will make sure you join the few. 10. "Build a better mousetrap and the world will beat a path to your door"? The biggest lie in business! Your market is now too crowded with businesses that look just like yours (however much you kid yourself). So if not cold calling, how are you going to find new customers? [Facsimile reprint edition]
AuthorBob Etherington BindingPaperback
CHHAYA MAT CHHOONA MAN / छाया मत छूना मन
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By Himanshu Joshi
In stock
Rs.9900 Rs.6930
Himanshu Joshi was a famous Hindi writer, novelist and journalist. He started his professional life with journalism and has been an editor of the Hindi magazine Kadambini and weekly, Hindustan for many years now.
AuthorHimanshu Joshi BindingPaperback
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By Robert U. Ayres, Edward H. Ayres
On backorder
Rs.2,48017
Robert U. Ayres  is a physicist and economist noted for his work on the role of thermodynamics in the economic process, and more recently for his investigation of the role of energy in economic growth. He is Emeritus Professor of Economics and Technology at the international business school INSEAD, in France, where he has continued his lifelong, pioneering studies of materials/energy flows in the global economy. He originated the concept of industrial metabolism, which has since become a field of study explored by the  Journal of Industrial Ecology .   Ayres was trained as a physicist at the University of Chicago, University of Maryland, and Kings College London (Ph.D. in Mathematical Physics). He was Professor of Engineering and Public Policy at Carnegie-Mellon University in Pittsburgh from 1979 until 1992, when he was appointed Professor of Environment and Management at INSEAD. He is also an Institute Scholar at the International Institute for Applied Systems Analysis (IIASA) in Austria.   Ayres is author or coauthor of 18 books and more than 200 journal articles and book chapters. His books range from  Alternatives to the Internal Combustion Engine,  with Richard A. McKenna (Johns Hopkins Press, 1972), to  Turning Point: The End of the Growth Paradigm  (Earthscan, 1998) to  The Economic Growth Engine: How Energy and Work Drive Material Prosperit y, with Benjamin Warr (Edward Elgar, 2009). He and his wife reside in Paris.   Edward (Ed) H. Ayres  was Editorial Director at the Worldwatch Institute in Washington, D.C. (publisher of the annual  State of the World  and bi-annual  Vital Signs ) from 1994 through 2005. He also served as editor of the bimonthly  World Watch  magazine during this period.  World Watch  articles and essays by Ayres were distributed to the global media by the Los Angeles Times Syndicate. His writing has also appeared in  Time  magazine in its series “Beyond 2000: Your Health, Our Planet”;  Utne Reader ;  The Ecologist ; and other publications.   Ayres has pursued a lifelong interest in the relationships between individual human health and endurance and the sustainability of human societies. He was the third-place finisher in the first New York Marathon in 1970, and today continues to write and run long distances in the mountains of California, where he and his wife have built an eco-friendly house.  
AuthorRobert U. Ayres, Edward H. Ayres BindingHardcover
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By Harold Bierman Jr
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Rs.4,13087 Rs.4,05230
A buzzword on Wall Street, everyone is interested in increasing "shareholder value." Corporate executives, CEOs, board members, and managers all talk of ways to maximize shareholder value, while growing their businesses. In Corporate Financial Strategy and Decision Making, Harold Bierman discusses all the financial strategies managers should follow to increase shareholder value. He covers corporate financial planning, financial strategies, alternative sources of funds, and other financial angles for managers of all levels. This comprehensive guide also includes in-depth explanations of dividend policy-making, mergers & acquisitions, capital structure, and risk management.
AuthorHarold Bierman Jr BindingPaperback
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By Nancy Loman Scanlon
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Rs.5,37137 Rs.4,29709
The essential, comprehensive guide to successful catering business management Catering is more than simply creating and executing a great menu. It′s knowing how to successfully market your business, keep costs in line, and make sure the entire operation runs smoothly. Catering Management offers professionals and aspiring caterers detailed advice on all of the crucial business aspects of the subject for on– and off–premise catering. Updated to address the needs of this fast–growing industry, the Second Edition covers many current topics such as the latest trends in cuisine and meal concepts, marketing techniques for the home replacement food business, and new special events service concepts. Fresh information on menu design and pricing comes complete with all–new menu examples illustrating a full range of menu possibilities and styles. The book also offers concrete tips on using the latest computer software to maximize your functions′ sales and profits.  
AuthorNancy Loman Scanlon BindingHardback
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By Tren Griffin
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Rs.2,06337 Rs.1,65069
Charlie Munger, Berkshire Hathaway's visionary vice chairman and Warren Buffett's indispensable financial partner, has outperformed market indexes again and again, and he believes any investor can do the same. His notion of "elementary, worldly wisdom"-a set of interdisciplinary mental models involving economics, business, psychology, ethics, and management-allows him to keep his emotions out of his investments and avoid the common pitfalls of bad judgment. Munger's system has steered his investments for forty years and has guided generations of successful investors. This book presents the essential steps of Munger's investing strategy, condensed here for the first time from interviews, speeches, writings, and shareholder letters, and paired with commentary from fund managers, value investors, and business-case historians. Derived from Ben Graham's value-investing system, Munger's approach is straightforward enough that ordinary investors can apply it to their portfolios. This book is not simply about investing. It is about cultivating mental models for your whole life, but especially for your investments.
AuthorTren Griffin BindingHardcover
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By John C. Bogle
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Rs.2,70000 Rs.2,20000
John C. Bogle shares his extensive insights on investing in mutual fundsSince the first edition of Common Sense on Mutual Funds was published in 1999, much has changed, and no one is more aware of this than mutual fund pioneer John Bogle. Now, in this completely updated Second Edition, Bogle returns to take another critical look at the mutual fund industry and help investors navigate their way through the staggering array of investment alternatives that are available to them.Written in a straightforward and accessible style, this reliable resource examines the fundamentals of mutual fund investing in today's turbulent market environment and offers timeless advice in building an investment portfolio. Along the way, Bogle shows you how simplicity and common sense invariably trump costly complexity, and how a low cost, broadly diversified portfolio is virtually assured of outperforming the vast majority of Wall Street professionals over the long-term. * Written by respected mutual fund industry legend John C. Bogle * Discusses the timeless fundamentals of investing that apply in any type of market * Reflects on the structural and regulatory changes in the mutual fund industry * Other titles by Bogle: The Little Book of Common Sense Investing and Enough.Securing your financial future has never seemed more difficult, but you'll be a better investor for having read the Second Edition of Common Sense on Mutual Funds.
AuthorJohn C. Bogle Author 2David F. Swensen
CLEVER GIRL FINANCE : DITCH DEBT SAVE MONEY AND BUILD REAL WEALTH
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By Bola Sokunbi
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Rs.2,06337 Rs.1,86075
Clever Girl Finance "An essential guide to financial well-being for women of all ages. Bola's book expertly demystifies handling your money, getting out of debt and creating a sound financial future for yourself." —Farnoosh Torabi, financial expert and host of the  So Money  podcast "Women are the economic engines of their communities; that's why it's so important they have tools to ensure success.  Clever Girl Finance  is just such a tool, a wonderful, interactive guide through the daunting world of personal finance. A clever girl will find this book proves, 'to know better is to do better'." —Monique Nelson, Chair and CEO, UniWorld Group What's keeping you from real financial success? You're a smart woman. So why do you find financial matters just a little intimidating? Don't worry—we've all been there! We work hard for our money. We're supporting families or sharing the financial obligations of our households. However, we're usually paid less than men and we typically live longer, making our money management needs unique. And that's why it's time for YOU to master the essentials of money: managing it, saving it, investing it, and building a secure financial future for yourself. Self-made money expert Bola Sokunbi developed Clever Girl Finance to meet those objectives. In this book, she helps you identify your personal needs, challenges, and relationship with debt. She demystifies investing. She coaches you on salary negotiations. And at every step, she shares the experiences of women just like you. It's not a magic bullet. It's a process Bola used to establish her own financial security, and it can work for you too!
AuthorBola Sokunbi BindingPaperback
COMMERCIAL PROPERTY VALUATION
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By Giacomo Morri,Paolo Benedetto
In stock
Rs.4,96200 Rs.3,47340
Determining the true value of a commercial property is essential in many circumstances, such as for investment or strategic purposes as well as for economic feasibility studies. Commercial Property Valuation offers a comprehensive guide that helps determine the Market Value of a property using logical, clear and mutually agreeable methods based on credible and objective data. Supported by a straightforward description of the economic characteristics of properties as well as of their risks, Commercial Property Valuation offers an approach to valuation that looks at each property as a company, whose value directly depends on the revenues deriving by the product offered to the marketplace – the use of space leased to tenants, and its related risk. Examples and case studies are also provided to support the theoretical base and to facilitate an immediate comprehension and application. Based on the authors combined professional and academic experience, Commercial Property Valuation is a real-world guide for distinguishing theory from what is effective in practice and is addressed to both professionals who operate in the real estate sector and the inexperienced who, for personal or professional reasons, need to estimate the value of a real estate asset.
AuthorGiacomo Morri,Paolo Benedetto BindingHardcover
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By Paulson Henry M
In stock
Rs.1,40507 Rs.1,12389
Edward Paulson is the author of The Complete Idiot's Guide to Starting Your Own Business, Christian Family Guide to Starting Your Own Business (with Carol Wilde and Gary Wilde), and The Complete Idiot's Guide to Buying and Selling a Business. Paulson is a successful entrepreneur, business consultant, college professor, and writer with more than 25 years of experience in setting up and running businesses. The author of over 15 books and numerous articles, he frequently lectures throughout the United States.
AuthorPaulson Henry M BindingPaperback
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Rs.4,85000 Rs.3,35000
Eoin Treacy has spent a decade as a global strategist and partner at Fullermoney.com, where he has represented the service on sell-out speaking tours to the USA, Australia and Singapore. He is an expert in the firm's unique macro behavioural approach to financial market interpretation and has appeared on Bloomberg TV, CNBC, CNN, CNBC India, NDTV Profit and the BBC World Service as a commentator on equities, bonds, commodities and currencies. As well as frequent appearances on Indian financial media, Eoin travels regularly to China to gain first-hand experience of the evolution of its market. He is a world-renowned speaker and has been invited to deliver talks to financially-minded associations in a host of countries, not least for the CFA Institute, the Market Technicians Association, Society of Technical Analysts in the UK and the Australian Technical Analysts Association. He is also a regular presenter at The World Money Show in London and at the Contrary Opinion Forum in Vermont. Following a degree in Philosophy from Trinity College, Dublin, Eoin went on to spend more than three years at Bloomberg, teaching seminars across Europe on the interpretation of price action. He joined David Fuller at Fullermoney in 2003 to specialise in the service's approach to research - combining technical, fundamental and behavioural factors. He shares his views on markets in Fullermoney's Comment of the Day on a daily basis and regularly records the service's daily audio updates. As an active trader Eoin also details all of his personal trades and investments in theservice. Finally, Eoin developed the Fullermoney Chart Library, which is fully customisable and includes more than 17,000 instruments, ratios, spreads and multiples. In 2013 David Fuller and Eoin Treacy formed FT-Money.com to take their service to the next level and to enhance the product experience for their many subscribers. Eoin is married and has two daughters. In his spare time he is a keen scuba diver.
AuthorEoin Treacy BindingPaperback
9780934380188
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By Louis Lukac
In stock
Rs.2,06750 Rs.1,65400
Futures trading systems researchers and developers will find a gold mine and a wealth of information in this book. It shows the detailed results of twelve different systems which are thoroughly researched in twelve different markets over a 7 year period. This material was originally the basis for Louis Lukac's Masters Degree at Purdue University. The research in this book covers the seven-year period from 1978 through 1984. One might wonder what research that seems so dated can still be useful, much less valuable. Read the Publisher's Foreword below to see why!
AuthorLouis Lukac BindingPaperback
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By Ric Messier
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Rs.4,13087 Rs.3,30387
As protecting information becomes a rapidly growing concern for today's businesses, certifications in IT security have become highly desirable, even as the number of certifications has grown. Now you can set yourself apart with the Certified Ethical Hacker (CEH v10) certification. The CEH v10 Certified Ethical Hacker Study Guide offers a comprehensive overview of the CEH certification requirements using concise and easy-to-follow instruction. Chapters are organized by exam objective, with a handy section that maps each objective to its corresponding chapter, so you can keep track of your progress. The text provides thorough coverage of all topics, along with challenging chapter review questions and Exam Essentials, a key feature that identifies critical study areas. Subjects include intrusion detection, DDoS attacks, buffer overflows, virus creation, and more. This study guide goes beyond test prep, providing practical hands-on exercises to reinforce vital skills and real-world scenarios that put what you've learned into the context of actual job roles. Gain a unique certification that allows you to understand the mind of a hacker Expand your career opportunities with an IT certificate that satisfies the Department of Defense's 8570 Directive for Information Assurance positions Fully updated for the 2018 CEH v10 exam, including the latest developments in IT security Access the Sybex online learning center, with chapter review questions, full-length practice exams, hundreds of electronic flashcards, and a glossary of key terms Thanks to its clear organization, all-inclusive coverage, and practical instruction, the CEH v10 Certified Ethical Hacker Study Guide is an excellent resource for anyone who needs to understand the hacking process or anyone who wants to demonstrate their skills as a Certified Ethical Hacker.
AuthorRic Messier BindingPaperback
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